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Image of Services marketing : people, technology, strategy

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Services marketing : people, technology, strategy

Wirtz, Jochen - Personal Name; Lovelock, Christopher - Personal Name;

Description Not Available


Availability
19010041658.8 WIR sLt ; P3 ( My Library)Available
19010042658.8 WIR s c.2Lt ; P3 ( My Library)Available
Detail Information
Series Title
-
Call Number
658.8 WIR s
Publisher
Hackensack : World Scientific Publishing., 2016
Collation
xvii, 783 p.; 26 cm.
Language
English
ISBN/ISSN
9781944659011
Classification
658
Content Type
-
Media Type
-
Carrier Type
-
Edition
8th ed.
Subject(s)
Marketing
Customer relations
Specific Detail Info
-
Statement of Responsibility
-
Other version/related
TitleEditionLanguage
Services Marketing : People, Technology, Strategy9th ed.en
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