Record Detail
Text
Consumer Behavior : Buying, Having, and Being
- Share to:
Buku ini dibuat khusus untuk membahas bagaimana penelitian dan pengembangan dalam dunia marketing khususnya mmeperhatikan masalah perilaku konsumen. Di dalamnya terdapat banyak contoh dan kasus dari dunia nyata untuk membantu pembaca dalam memahami perilaku pengguna.
Availability
| 24010048 | 658.8342 SOL c c.2 | Lt ; P3 ( My Library) | Available |
| 24010047 | 658.8342 SOL c | Lt ; P3 ( My Library) | Available |
Detail Information
| Series Title |
-
|
|---|---|
| Call Number |
658.8342 SOL c
|
| Publisher | Pearson Education : New Jersey., 2024 |
| Collation |
541 p. : col. ill. ; 28 cm
|
| Language |
English
|
| ISBN/ISSN |
978-1-292-45234-0
|
| Classification |
658.8342
|
| Content Type |
-
|
| Media Type |
-
|
|---|---|
| Carrier Type |
-
|
| Edition |
14 ed. Global ed.
|
| Subject(s) | |
| Specific Detail Info |
-
|
| Statement of Responsibility |
-
|
Other version/related
No other version available
