Marketing research methods : quantitative and qualitative approaches | Matana University

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Marketing research methods : quantitative and qualitative approaches

Bravo, Mercedes Esteban - Personal Name; Sanz, Jose M. Vidal - Personal Name;

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23010090 658.83 BRA m Lt ; P3 ( My Library) Available

Detail Information

Series Title: -
Call Number: 658.83 BRA m
Publisher: Cambridge, UK : Cambridge University Press., 2021
Collation: xx, 862 p. ; 24 cm.
Language: English
ISBN/ISSN: 9781108792691
Classification: 650
Content Type: -
Media Type: -
Carrier Type: -
Edition: 1st ed.
Subject(s): Research methods
Marketing—Research
Specific Detail Info: -
Statement of Responsibility: -

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