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Consumer behavior : building marketing strategy
Hawkins, Del I.Mothersbaugh, David L.

Data disk [CD]. System requirements: Microsoft Office or equivalent.

Edition
12th ed.
ISBN/ISSN
9780071318174
Collation
xxvii, 772 p.; 26 cm.
Series Title
-
Call Number
658.8342 HAW c
Availability9
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