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Riset Pemasaran

Riset Pemasaran

Rangkuti, Freddy
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Analisis SWOT teknik membedah kasus bisnis : reorientasi konsep perencanaan strategis untuk menghadapi abad 21

Analisis SWOT teknik membedah kasus bisnis : reorientasi konsep perencanaan strategis untuk menghadapi abad 21

Rangkuti, Freddy
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Mengukur efektivitas program promosi & analisis kasus menggunakan SPSS

Mengukur efektivitas program promosi & analisis kasus menggunakan SPSS

Rangkuti, Freddy
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Analisis SWOT : teknik membedah kasus bisnis : cara perhitungan bobot, rating, dan OCAI

Analisis SWOT : teknik membedah kasus bisnis : cara perhitungan bobot, rating, dan OCAI

Rangkuti, Freddy
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Riset pemasaran

Riset pemasaran

Rangkuti, Freddy
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SWOT balanced scorecard : teknik menyusun strategi korporat yang efektif plus cara mengelola kinerja dan risiko

SWOT balanced scorecard : teknik menyusun strategi korporat yang efektif plus cara mengelola kinerja dan risiko

Rangkuti, Freddy
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Customer service satisfaction & call center berdasarkan ISO 9001 : mengukur pelayanan jasa plus studi kasus PT Asuransi Jiwa Manulife Indonesia

Customer service satisfaction & call center berdasarkan ISO 9001 : mengukur pelayanan jasa plus studi kasus PT Asuransi Jiwa Manulife Indonesia

Rangkuti, Freddy
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