APA Style

Hoffman, K. Douglas. (2006). Services marketing : Concepts, strategies, & cases . Mason: Thomson South-Western.

Chicago Style

Hoffman, K. Douglas. Services marketing : Concepts, strategies, & cases. Mason: Thomson South-Western, 2006. Text.

MLA Style

Hoffman, K. Douglas. Services marketing : Concepts, strategies, & cases. Mason: Thomson South-Western, 2006. Text.

Turabian Style

Hoffman, K. Douglas. Services marketing : Concepts, strategies, & cases. Mason: Thomson South-Western, 2006. Print.