APA Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.. (2013).
Services marketing : integrating customer focus across the firm (6th ed. International ed.).
New York:
McGraw-Hill Education.
Chicago Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
6th ed. International ed.
New York:
McGraw-Hill Education,
2013.
Text.
MLA Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
6th ed. International ed.
New York:
McGraw-Hill Education,
2013.
Text.
Turabian Style
Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D..
Services marketing : integrating customer focus across the firm.
6th ed. International ed.
New York:
McGraw-Hill Education,
2013.
Print.