APA Style

Hawkins, Del I., Mothersbaugh, David L.. (2013). Consumer behavior : building marketing strategy (12th ed.). New York: McGraw-Hill Irwin.

Chicago Style

Hawkins, Del I., Mothersbaugh, David L.. Consumer behavior : building marketing strategy. 12th ed. New York: McGraw-Hill Irwin, 2013. Text.

MLA Style

Hawkins, Del I., Mothersbaugh, David L.. Consumer behavior : building marketing strategy. 12th ed. New York: McGraw-Hill Irwin, 2013. Text.

Turabian Style

Hawkins, Del I., Mothersbaugh, David L.. Consumer behavior : building marketing strategy. 12th ed. New York: McGraw-Hill Irwin, 2013. Print.