APA Style

Schiffman, Leon G., Wisenbilt, Joseph L.. (2015). Consumer behavior (11th ed. Global ed.). Tokyo: Pearson.

Chicago Style

Schiffman, Leon G., Wisenbilt, Joseph L.. Consumer behavior. 11th ed. Global ed. Tokyo: Pearson, 2015. Text.

MLA Style

Schiffman, Leon G., Wisenbilt, Joseph L.. Consumer behavior. 11th ed. Global ed. Tokyo: Pearson, 2015. Text.

Turabian Style

Schiffman, Leon G., Wisenbilt, Joseph L.. Consumer behavior. 11th ed. Global ed. Tokyo: Pearson, 2015. Print.