APA Style
Kotler, Philip, Keller, Kevin Lane. (2006).
Marketing management (12th ed.).
Upper Saddle River, NJ:
Pearson Education.
Chicago Style
Kotler, Philip, Keller, Kevin Lane.
Marketing management.
12th ed.
Upper Saddle River, NJ:
Pearson Education,
2006.
Text.
MLA Style
Kotler, Philip, Keller, Kevin Lane.
Marketing management.
12th ed.
Upper Saddle River, NJ:
Pearson Education,
2006.
Text.
Turabian Style
Kotler, Philip, Keller, Kevin Lane.
Marketing management.
12th ed.
Upper Saddle River, NJ:
Pearson Education,
2006.
Print.