<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
 <slims:resultInfo>
  <slims:modsResultNum>7</slims:modsResultNum>
  <slims:modsResultPage>1</slims:modsResultPage>
  <slims:modsResultShowed>10</slims:modsResultShowed>
 </slims:resultInfo>
 <mods version="3.3" ID="7212">
  <titleInfo>
   <title>Riset Pemasaran</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9789796055005</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>1997</dateIssued>
   </place>
  </originInfo>
  <slims:image>00220050.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="5586">
  <titleInfo>
   <title>Analisis SWOT teknik membedah kasus bisnis :</title>
   <subTitle>reorientasi konsep perencanaan strategis untuk menghadapi abad 21</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9796057182</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>1999</dateIssued>
   </place>
  </originInfo>
  <slims:image>20010064.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="5602">
  <titleInfo>
   <title>Mengukur efektivitas program promosi &amp; analisis kasus menggunakan SPSS</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9789792248920</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2009</dateIssued>
   </place>
  </originInfo>
  <slims:image>00191297.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="2295">
  <titleInfo>
   <title>Analisis SWOT :</title>
   <subTitle>teknik membedah kasus bisnis : cara perhitungan bobot, rating, dan OCAI</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">97860203065260</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2015</dateIssued>
   </place>
  </originInfo>
  <slims:image>21010013.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="2191">
  <titleInfo>
   <title>Riset pemasaran</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9786020319216</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2015</dateIssued>
   </place>
  </originInfo>
  <slims:image>16010154.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="355">
  <titleInfo>
   <title>SWOT balanced scorecard :</title>
   <subTitle>teknik menyusun strategi korporat yang efektif plus cara mengelola kinerja dan risiko</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9789792270037</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2011</dateIssued>
   </place>
  </originInfo>
  <slims:image>swot_balanced_scorecard.jpg.jpg</slims:image>
 </mods>
 <mods version="3.3" ID="2228">
  <titleInfo>
   <title>Customer service satisfaction &amp; call center berdasarkan ISO 9001 :</title>
   <subTitle>mengukur pelayanan jasa plus studi kasus PT Asuransi Jiwa Manulife Indonesia</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rangkuti, Freddy</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn">9786020300223</identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Jakarta</placeTerm>
    <publisher>Gramedia Pustaka Utama</publisher>
    <dateIssued>2013</dateIssued>
   </place>
  </originInfo>
  <slims:image>customer_service_satisfaction_and_call_center.jpg.jpg</slims:image>
 </mods>
</modsCollection>
